About our company

About Us:


Magic Group of Companies




Our purpose is to be the best retail company in the region by satisfying our customers to make their lives better.


Started in the post war era (1948) as Mickey Mouse Shoe Store, a footwear retailer in Dagupan City and wholesaler in nearby towns and provinces.


In the early 80’s, it included widermerchandise line-up and was named Marimar. Consequently, a subsidiary business, Marwood Home Furnishing was establishedshowcasing appliances and other home fixtures.


1988, the 1st three-storey commercial complex in Dagupan City was introduced. MAGIC (M-arimar; A-ppliances; G-groceries / gift; I-tems; C-enter) housed under one roof a supermarket, department store and appliance center. Its opening signaled the potential of the city to become the commercial hub of the province.


To date, Magiclub Inc. (Magic Group of Companies) is one of the premier family destination and most preferred retailer north of Manila that is engaged in supermarket, appliance and department store operations. Its auxiliary businessesfast-food franchising, distributorship and leasing arm complement the entire corporate set-up.


Magic’s market leadership in Pangasinan is bolstered by its presence in at least 14 towns / cities, with outlets strategically located in each municipality. Moreover, Magic’s aggressive expansion program also opened market potentials in Nueva Ecija, Zambales, Ilocos Sur and La Union.


Aside from generatinglivelihood opportunities for the people where each outlet is located, Magic also commits to community and nation building by helping small-medium enterprise (agri and aqua cultures) trade their products to end consumers. Local animal growers and traders were also given the opportunity to do business with Magic.


Our social advocacy and CSR, Magic Treat Kita Kid, started way back 2000, now lists at least 150,000 kids as beneficiaries of a day of gift giving, games and feeding program.  Our constant coordination and participation in government and private entity initiated projects like river dredging, blood-letting programs, disaster response warms the bond of the company and its customers. 


As gratis to its patrons, corporate promos and activities are regularly implemented.

  • Magic Adventure – started in 2001 –raffling millions of prizes each year, in cash or in kind items;
  • Magic Idol – most comprehensive search for talented individuals and or groups, where contestants are groomed to join national competitions.
  • Bakasyon–Edukasyon Promo – summer themed raffle focusing on vacation trips (Bakasyon) and scholarship / school assistance (Edukasyon) on a 45-45 day turn-over scheme.
  • Miss Magic – delegates to experience a production at par with Manila standards. This experience and training also encourages and empowers women to pursue dreams.
  • Little Miss Magic - an avenue to help little girls improve their socialization skills, exercise talents and experience joining pageants in a friendly competitive atmosphere. 


Consumer loyalty is also rewarded in Magic thru our customer loyalty programs

  • MPC (Magic Privilege Card)that serves retail or household customers with instant discount and special privileges / freebies designed exclusively for the card holders.
  • Magic Suki Plus that caters to wholesalers and resellers that combines both outright discount and point earning scheme.


To sum, customer satisfaction will be delivered by providing quality and reasonably priced consumer goods, excellent customer relations, convenient shopping and timely and relevant promotions to pursue its commitment to seek and provide thriving opportunity to its trade partners and the community. 

Magic outlets are situated in prime locations, front lined by its anchor units:

  • Department Store (22 stores)
  • Supermarket (22 stores)
  • Appliance Center (31 stores)
  • Jollibee (6 stores)
  • Chowking (3 stores)
  • Greenwich (5 stores)
  • MangInasal (28 stores)
  • Ma-sarap Grill & Catering Services (49 stores)
  • Turks Shawarmagic (5 stores)
  • Magic Soft Serve Ice Cream  (8 stores)
  • Mint Kitchen Bar Karaoke (1 store)
  • Fortune Hongkong Seafood Restaurant (1 store)


Magic and its ancillary units command presence in the areas of:

  • Dagupan City, Pangsinan (2 Stores)
  • Urdaneta City, Pangasinan (2 Stores)
  • Alaminos City, Pangasinan
  • San Carlos City, Pangasinan
  • Mangaldan, Pangasinan
  • Manaoag, Pangasinan
  • Pozorrubio, Pangasinan
  • Tayug, Pangasinan
  • Villasis, Pangasinan
  • Mangatarem, Pangasinan
  • Lingayen, Pangasinan
  • Binmaley, Pangasinan
  • Bayambang, Pangasinan
  • Malasiqui, Pangasinan
  • Calasiao, Pangasinan
  • Sta. Cruz, Zambales
  • San Jose City, Nueva Ecija (2 Stores)
  • Agoo, La Union
  • San Fernando City, La Union
  • Tagudin, Ilocos Sur
  • Narvacan, Ilocos Sur
  • Bantay, Ilocos Sur
  • Vigan City, Ilocos Sur
  • San Nicolas, Ilocos Norte
  • Laoag City, Ilocos Norte
  • Ilagan City, Isabela
  • Caoayan City, Isabela
  • Santiago City, Isabela
  • Bolinao, Pangasinan
  • Sual, Pangasinan
  • Bauang, La Union
  • Laoag,